IT

Cards & Loyalty

Data Monetisation and Loyalty can generate relevant value for “passion-driven” brands

Innovation in loyalty models combined with Big Data and analytics opportunities can create huge opportunities for many brands, especially in those industries that mostly engage customers on [...]

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What’s next for loyalty schemes?

Technology has been the driver of change in recent years. New arrivals in the tech landscape including mobile payments and business diversifications like M&S or Tesco cards [...]

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Loyalty Is Becoming The New Growth Enabler In Financial Services

Tesco, British Airways, Amex Membership Rewards, Millemiglia, Bonus Garanti, Sconti Banco-Posta, Nectar. We all know those loyalty programmes first as consumers and then as advisors of many [...]

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Italian Prepaid Card Market: Any Room For Growth?

With 25 million prepaid cards issued, Italy is the largest prepaid country in the world. It is seen by many as a case study of what can [...]

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Mobile Payment: The New Frontier Of Mobile Banking

Banks that are focused on service level and innovation have grasped that m-banking is the hint to manage all the aspects of their customers daily lives, providing [...]

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